Huesker Synthetic GmbH from Gescher in the Münsterland region is a specialist for high-quality geotextiles. The materials, some of which are patented, are used in earthworks and foundation engineering, road construction and environmental technology. As a rule, they are used for stabilisation or sealing. The high-performance PVC material must also be excellently suited for use in flood protection, thought Aquaburg managing director Hartmut Wibbeler from Münster when he developed an innovative flood protection product. The two companies quickly recognised the advantage of bundling their expertise and now also use the know-how of the NRW.Europa team of ZENIT GmbH for their cooperation for various problem solutions and questions. The declared aim of both companies is to jointly exploit the potential assumed in foreign markets.
Intelligent Flood Protection
Climate change is omnipresent and the term "heavy rain" is now familiar to people in regions that have not been affected to date. Aquaburg Hochwasserschutz GmbH has developed a simple but effective solution. "Intelligent flood protection: simple and quick to set up - safe to use". With this, the company, founded in 2013, advertises its flood protection wall, which is stored in danger areas on site in a concrete channel, such as part of a sidewalk or dike. It consists of steel posts that are fixed and swivel, a liquid-tight high-tech membrane and a pressure-absorbing stainless steel net. In the event of impending flooding, the protective wall can be erected in just a few steps. After use, it is stowed in the concrete channel again and remains there until the next use. The material for the aqua wall is supplied by Huesker Synthetic GmbH, an expert in geotextiles from Gescher. In the challenge of finding new sales channels abroad, the two companies combined their strengths and made use of the know-how of the NRW.Europa team. This included a joint workshop.
In a first step, the two companies discussed and researched which neighbouring countries were particularly affected by flood damage and which suitable partners could be found there. For this purpose, a company profile was entered into the cooperation database of the Enterprise Europe Network. Together with the integrated network colleagues in the target countries, numerous potential cooperation partners could be researched. A contact to a Danish company proved to be particularly interesting. Stormflodssikring ApS, specialist for water barriers of all kinds, seized the opportunity at the beginning of 2019 to expand its own product range with the offers from Münster and to win new customers. A project for storm surge protection on the Danish Baltic coast has already been successfully implemented.
The focus was on a market and technology research on the conditions in Austria, Italy, the Czech Republic, Denmark and France. The topics of regulations/rights, potential customers and partners, the competitive situation, trade fairs, associations and possible funding opportunities were prepared. The EU-funded project "Innovation.NRW" was used for the free service.
"Together with Aquaburg, we have bundled our sales activities and, thanks to the support of the NRW.Europa team, have received important background information. Now we can systematically expand our activities. Through the Enterprise Europe Network we have found a partner in Denmark, among others, who is already successfully marketing our system. In the future, we plan to expand the sale of our flood protection systems to the Asian market. To this end, we will continue to use the support of the Enterprise Europe Network in the future.
Andreas Waage, Head of Business Development Industry & Agriculture, Huesker Synthetic GmbH
Background information on the Huesker product range: https://www.huesker.de
Contact to the cooperating companies:
Huesker Synthetic GmbH
Factory street 13 - 15
AQUABURG Flood Protection GmbH
STORMFLODSSIKRING - office:
Kullinggade 31 E
Contact to NRW.Europa:
Anna Reck / Michael Nolden
45470 Mülheim an der Ruhr
Participating partners of the EEN:
Enterprise Europe Network DK: Erhvervshus Midtjylland
Enterprise Europe Network in NRW: NRW.Europe / ZENIT GmbH www.zenit.de
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